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Wednesday, November 25 • 14:30 - 16:00
F45: Entrepreneurship for frugal innovation

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The purpose with the workshop is to investigate the interest for collaboration and participation in an ongoing research project between UCT and KTH. The project aims to understand how to improve the support for urban social entrepreneurs in building a sustainable business and developing innovative product and service offerings. Frugal innovations, i.e. the development and implementation of novel, affordable, accessible products created in and/or for resource-constrained settings, have become of increasing interest for both theory and practice as they challenge traditional innovation and entrepreneurial pathways in creating resourceful and sustainable outcomes. In our project we aim to develop our understanding of how frugal innovations are developed to potentially contribute to sustainable urbanization in both emerging and developed markets. 
As we have the ambition to scale-up our study, and develop a survey to investigate critical factors we would like to explore the interest for collaboration and participation among researchers in both Sweden and South Africa. 
14:30 - 14:40 Welcome and purpose
14:40 -15:00 Presentation of our ongoing study and overall plans going forward
15:00 -15:20 Discussions 
Overall question: How can we create conditions for frugal innovation entrepreneurship contributing to a sustainable urbanization?
•Related ongoing studies? In South Africa and/or Sweden?
•Specific research questions/factors of interest? 
•Other theories to build on? 
•Cross-country (S-A – Sweden) contextual factors? 
•Ideas on how to collaborate and building the data base/designing the survey?
15:20-15:30 Summary and next steps. 

Keywords: Frugal Innovation. Social Enterprises. Entreprenurship. Informal and formal sector.

avatar for Mikael Samuelsson

Mikael Samuelsson

Associate Professor, Graduate School of Business, University of Cape Town
I am in the space of high impact ventures, business accelerators and general economic development.

Camille Meyer

Sr lecturer, Graduate School of Business, University of Cape Town
Camille's research lies at the intersection of three domains –entrepreneurship, organization theory and sustainability– to explore managerial and organizational issues at the intersection of business and society. His perspective considers entrepreneurial processes to preserve... Read More →
avatar for Susanne Nilsson

Susanne Nilsson

Researcher, Product Development and Design, KTH Royal Institute of Technology
Managing and organising for innovation in and between private and public organisations. Frugal innovation. Innovation networks.

Wednesday November 25, 2020 14:30 - 16:00 CET
Zoom Room F